Confused between UI vs UX? Not anymore!
Today, the impressive execution of UI/UX has made a large impact in every field is practiced or used. As a matter of fact, they are used – everywhere. But still, even after such heavy use of, the debate over the definitions of UX & UI has also been going on since the terms have been around. So in the simplest words, UI refers to User Interface & UX refers to User Experience. Together, an interesting user interface(UI) and an appealing user experience(UX) gives your product a design that not only works flawless but is user-friendly too.
Still not clear? Of course. We can understand & that is why we are here, to give light on the terms UI & UX in a better way.
Here are the Differences between UI vs UX
UX or User Experience is very much like the User Interface, but it is very different at the same time. It can be defined as the process of delivering a design to any website or mobile application. That design basically enhances the overall usability and provides user-friendly functionalities, resulting in a heightened satisfaction for the website or application user. As we know, the prime function of any App/Website is to provide a smooth interaction between the user and the app. It is the UX part which takes into consideration all the aspects of the end-user interaction in the world of mobile applications.
UI or User Interface, on the other hand, is completely based on what a user can see & feel on the website or application. In simpler words, the user interface is the core presentation and design of the mobile application.
A successful website or mobile app should have an extremely enjoyable and user-friendly design. Visually it should be alluring, ensuring a perfect balance between the User interface and User experience is maintained.
Why is UI/UX Design Efficiency Important?
As we said earlier as well, the primary goal of any business is to offer a pleasant and handy experience to their audience, to keep them engaged. This is because it is one of the best things they can do to make their application or website a success. Organisations seek to enhance their brand image by taking their the mobile way, thereby generating traffic and revenues.
An alluringly designed mobile app offers an enhanced and seamless user experience to the target audience with its easy-to-use design interface. An ideal balance of Ux/UI design helps more and more users to download it and use your goods/services.
How Are UI & UX Different?
Useful vs Beautiful
Well, this one is very simple – UX makes everything useful & UI makes things beautiful. It is the job of a UX designer to get all the competitive analysis done, develop personas & then produce a minimum viable product – so the things can, you know, at least work. Once everything is prototyped & tested, the UI designer steps into the field & start making things pleasing. From everything related to color schemes to the typography- it is the work of a UI designer.
Accomplishing Goals vs Making Connections
This can be explained as the UX helps the users with accomplishing their goals whereas the UI establishes the emotional connections. UX is something which makes people realize what is important to them. It is because of the UX people carry out all the testing & try to validate if their product is useful to people or not. On the other hand, UI is something which draw people to the product again. All the designing, interface & all the other things which get people hooked. All that is the work of an UI designer.
Done First vs Done Second
Okay, to build an application or website, the initial steps include research & designing the UX of the product. It is the job of the UX designers to validate the initial product & help the development running smoothly. And it is after the finalization of the prototype of the product after it has gone through a number of iterations, the UI work starts. UI is usually one of the final steps which happen with the website or the application.
Products, Services & Interfaces vs Only Interfaces
UX is a broad field & is getting popular day by day. User Experience is employed across various products, services & interfaces. Whereas the user Interface is only employed over the interfaces. It doesn’t mean that is only limited to the computer & mobile interfaces, but it also includes watches, car dashboards & vending machines as well.
Both UI & UX are different, but they both compliment each other as well. Therefore, having an integrated and harmonious UI/UX in a mobile application not only help the business to attract more & more users but also enhance the customer satisfaction.