
HOW TO INCREASE YOUR MOBILE APP REVENUE?
In the mobile present industry, the competition between companies is kissing the skies. Each & every hour your company is battling with local, regional, national & the global behemoths. In this cutting-edge competition, the only way to survive, gain & thrive is to get your customers to spend more money on you!
If you have a mobile platform, you are already heading in the right direction. Because it is your application which is going to fetch you millions of dollars. From the year 2016 to the year 2017, there was an uptick of 35% in the total app revenue. So clearly, the consumers are amenable to spend money via mobile apps & they are already doing it!
So how can we do that? Here we have identified the prime alternatives to increase the customer’s spending through mobile applications. Some of them are:
- IMPLEMENTING A CUSTOMER’S LOYALTY PROGRAM
The consumer’s loyalty programs are sketched to keep all your customers coming back to you again & again. This loyalty of the customers is what makes it more likely that they’ll get spend more money. Customers are willing to join the loyalty program because like everyone, they too want to save money & to receive rewards. In fact, according to a survey, 82% of the customers said that they are more likely to shop at those stores, where they have joined any sort of loyalty program.
- Monitor Your Customer’s Behavior
Well, having a mobile application gives you a number of benefits, most of them you wouldn’t get if you own a brick & mortar store. One of the main advantages is when any of your customers come to your stores, and they go out without buying anything, you won’t be able to do anything about it. This is because you don’t know about it.
But with the mobile applications, you can check their browser’s history. With this, you’ll get to know if your customers search for anything, and moves out without buying anything. You can also send them personalized discounts & ads, based on your interest.
- Ask For Feedback
When you ask your customers about their feedback, it shows them that you care. Customers are more likely to stay loyal to any shop-owner who cares about them & their opinions! You can always use a number of surveys & interviews to accomplish your goals. You can ask them about their last purchases or their overall shopping experiences.
You can’t just stop with asking them, “are you happy?”. You have to dig deeper to make them feel that they are valued!
- Brand Yourself.
People will send more money to you if your brand is a well established one. It is the trust factor which plays a vital role which eliminates the hesitancy of your customers. When your brand is strong, your customers will not question your credibility & they’ll simply think that whatever you make is great. The simplest example we can give is of Apple Corporation – the tech giant which people trust!