Challenges Faced By Online Food Delivery Restaurants And Services

Just like every coin has two sides, similarly, there are both negative and positive aspects of every situation.

While on one hand, the food delivery industry is soaring with success, on the other people serving in the industry have to face a lot of hurdles on a daily basis.

With an increase in the number of people opting for food delivery services, there has been an upsurge in the number of delivery apps and service providers sprouting up every day. To make a mark or leave an impact one really has to set themselves apart from the rest and for this one must be well aware of the hurdles first. Let’s see:

6 Challenges Faced By Online Food Delivery Businesses

Flickering brand loyalty

With the increase in awareness among people, brand loyalty has been fading out. Rather than being emotional and becoming attached to a single brand people look out more options. An app offering better features, convenience, more options is the one preferred.

Also since people have become very cautious about saving for the future they often look out for money saving tactics in the form of offers, coupons and cash back.

Price competency also increases due to the increased number of service providers and you have to have a very good understanding of the industry in order to thrive and excel.

Planning and implementation

There are various factors that are to be considered while deciding upon the geographical limit of the area you will providing services in. For instance what food items can be delivered? Which area can gather the maximum number of orders? what are the traffic conditions in the areas of delivery?

These factors play a very important role in determining the time and feasibility of delivery in a particular area. On time delivery can act as a make or break when it comes to building trust with the consumer.

Untrustworthy delivery due to unavailability of staff

Due to various factors like lack of employment benefits, low salaries, and health hazards (have to work in all types of weather conditions, odd working hours, carry bulky bags) it’s hard to find people to work in this field. Lack of reliable and trustworthy app hits the delivery efficiency and in turn, is a blow to the app.

Compromise in food quality

Irrespective of the number of measures you take to prevent any lapses in the quality of food in terms of packaging etc there is a very high probability of the food getting spoiled in one way or the other. Maintaining quality of food until it reaches the consumer’s footsteps is probably the biggest hurdle that can be witnessed in the industry.

Potential to handle the volume

Not only does unpopularity pose a problem, but popularity can also prove to be a problem sometimes. As and when the restaurant starts performing well and there is an increase in the number of orders the operational inefficiencies start surfacing. Being well equipped to handle any amount of traffic coming in is also a problem that industries have to overcome.

Loosing to the bigger already trusted brands

The biggest hurdle for the budding entrepreneurs and the people just entering the industry is the competition they have to face with the big giants like uber, zomato, etc to make a place for themselves in the industry.

Well if there are various opportunities that the food delivery industry offers it has its own set of hurdles to overcome as well. If you are someone who has decided on developing an app of this kind and are determined to make a mark in the industry, these hurdles will slowly and gradually turn into stepping stones of success.

Related read:
How to build Zomato like on-demand food delivery app.