Building vs Buying an E-commerce platform in 2019
Nowadays for a business to succeed it is indispensable for the business to have an e-commerce platform. An e-commerce platform will effectively represent your business by actively engaging your customers. Your e-commerce site should provide users with the most professional and user-friendly experience for it to do well. But with so many options available, how do companies decide whether to build their own e-commerce site or buy it from a development company? Don’t worry, in this article, we will dig into more details and help your business to decide which road you must take.
Reasons To Build your own e-commerce service:
You naturally get more freedom and control:
Building your own e-commerce solutions safeguard your interests. It also gives you more freedom as it is specifically made according to your needs. If you have a certain vision of how your e-commerce platform will look and perform, consider building your own e-commerce solution. You will also get more control and freedom of all the functionalities.
More flexibility:
If you build your own platform, you can integrate your key business software and extensions in the order you like. In this way, you will get more flexibility out of the business. Therefore, if you choose to build your own solution you are no longer at the mercy of platform specifications.
Dedicated development team:
It’s a great thing for the success of your business if you have got a dedicated development team, for building the e-commerce platform. The good thing is that they know inside-out about all the details of your business and will help you made the platform according to your business needs. You can also recapitulate of the features currently being developed and command accordingly the team the features you want to include in your e-commerce service.
Reasons to Buy a complete e-commerce service:
Immediate penetration in the market:
You can immediately penetrate into the market if you opt for the purchasing of the e-commerce platform. Building your own solution from scratch requires a dedicated commitment. If you are in a situation where you direly need to have your e-commerce presence, you should not hold back to buy an e-commerce platform that is ready made. The platform will enable you to directly launch your business into the market without any time delay. Buying the e-commerce platform can be a cost-effective strategy if money is the constraint.
Budget allocation:
If you have a tight budget and you cannot afford the development of platform from the scratch you should forgo the building of your own solution. Building a platform requires a hell lot of money it includes the development cost and their fees, backend cost and the constant maintenance reoccurring costs. So, it’s better to get a custom made platform for the development of your own e-commerce venture.
Constant development of the project:
You will have access to a developers team by purchasing a platform. The team would be constantly developing the new features of your e-commerce service. But if you don’t have enough resources or the expertise required to develop the platform you should better outsource your development work and get a ready-made platform.
The decision to buy or build depends absolutely on the capability, objectives and goals of the decision maker. When you are beginning to decide which platform to opt, it’s important to look beyond your present needs. It is risky to build your own solution if you don’t have adequate means and resources to develop the project. Purchasing a platform means you can divert all your attention to the business whereas building it requires serious commitment. The aforementioned points will help you decide whether to build or buy e-commerce service solutions in 2019.
